Service Highlights

About Our Store

Come see where it all began! At the corner of Orchard & Delancey Streets stands our original Cohen’s Fashion Optical store in New York City. Our founder, Jack Cohen, started the family business selling eyeglasses from a pushcart on Orchard Street in 1927.

Demand for our glasses grew beyond the cart and the business moved to this first retail location on the corner of Orchard and Delancey Streets. Cohen’s Fashion Optical has been a part of the Lower East Side community for almost 100 years and we are proud to be your neighborhood eye doctor, fashion eyewear destination and offer both products and services at the best prices.

Cohen’s Fashion Optical was the first optical store in New York City to offer fashion frames, and today we carry one of the largest selections of designer frames from top brands including Gucci, Ray-Ban, Tom Ford, Chloe, Versace and more.  Visit us today to browse our selection, check out our latest offers, and schedule an eye exam with one of our expert Optometrists.


  • Insurance Plans We Accept

    32BJCarpentersCobaConEdDavis VisionDC37Emblem HealthEyeMedFidelisGHIGVSHIPLocal 1199Local 10Local 100Local 276Local 6MedicaidMetro PlusNVAOptum HealthOxfordSuperior VisionUFAUFTUnited HealthCareSpecteraLocal 118Local 3AetnaHealth Plus
  • Brands We Carry

    Calvin KleinBurberryBVLGARICazalCoachDiorDKNYDolce & GabbanaFendiGucciHugo BossJimmy ChooPradaRalph LaurenRay-BanSilhouetteTom FordVersace
  • Same Day Service

    We offer same-day service for prescription lenses.

  • Languages We Speak

    English · Spanish · Russian

  • Weekend And Extended Hours

    We offer extended hours to help better serve you.

Our Staff

The care of your eyes and your in-store experience are our top priorities.

Doctor of Optometry

Dr. Dana Mavrovich, OD

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Availability on Thursday, August 5th
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