Franchise Opportunities

Optical Industry Benefits

Become a part of this $28 Billion Industry

A Unique and Profitable Opportunity in the Growing Optical Industry

Today, the total United States market for all vision care products and services totals over $28 billion a year.

When you think about it, this multi-billion dollar optical industry is a truly unique combination of three industries…retail, fashion and medical. Because of this multi-faceted characteristic, the optical industry has proven to be an extremely attractive and highly rewarding business opportunity.

Continuous New Patient Acquisition is the Key to the Cohen’s Success

Guaranteed Customer Growth

Every year, retail optical sales continue to grow steadily as “baby boomers” (55% of the population) are aging and are in need of eyeglasses, contact lenses, routine eye exams and quality professional eyecare. For this reason alone the optical customer base will continue to grow.

Additionally, these “baby boomers” have readily available disposable income. This all means that every year more and more people need corrective eyewear and have the means to afford the best.

Managed Care Delivers a Steady Stream of New Patients

The rapid growth of managed eyecare greatly increases a store’s patient base. By participating on two of the strongest Managed Care Vision Panels: Insight Managed Care and General Vision Services (GVS), Cohen’s stores are provided with a steady stream of new patients from unions, HMOs and insurance companies. By servicing their members and eligible dependents, Cohen’s continues to be extremely successful in servicing this highly lucrative managed care marketplace.